Figmawya community
Hosting and producing five UX-focused series and more than 80 Arabic episodes for designers across MENA.
Media, podcasts, and speaking
Product storiesworth hearing.
Abdelrhman Mohamed Ahmed, known online as TheShaaer, is a Cairo-based Product and UX Designer, podcast host, and speaker. He specializes in Arabic-first and RTL products, zero-to-one product design, design systems, accessibility, AI, and EdTech. He hosts and produces five series and more than 80 Arabic episodes through Figmawya Podcast.
4+
years in product design
8
client markets
80+
podcast episodes
5
UX-focused series
Listen · Watch · Read
Publication-ready bio
Who is Abdelrhman Mohamed?
Abdelrhman Mohamed Ahmed, known online as TheShaaer, is a Cairo-based Product and UX Designer, podcast host, and speaker with more than four years of experience. His work spans EdTech, AI, HealthTech, travel, and SaaS across eight client markets, alongside hosting and producing more than 80 Arabic episodes about design and user experience through Figmawya.
Conversation topics
What can Abdelrhman speak about?
RTL-native trust and booking flows for an Arabic women's health app, and why localizing tone matters as much as translating words.
Lessons from 14+ EdTech, SaaS, and startup engagements: turning early questions into usable flows, prototypes, and systems.
A variables-based, multi-brand design system exported to JSON and validated in Storybook for partner portals.
Redesigning AI prompting and splitting B2C and B2B paths on Tutoruu, where internal reporting showed a 20% engagement lift.
Five Figmawya series and 80+ Arabic episodes that turn books, concepts, and real decisions into practical conversation.
Press kit
Everything you need to publish, in one place.
Copy a bio at the length you need, grab a ready-made line, or download the images and files. Free to use for coverage, interviews, and event listings.
Bio in three lengths
Abdelrhman Mohamed Ahmed, known online as TheShaaer, is a Cairo-based Product and UX Designer, podcast host, and speaker with more than four years of experience. His work spans EdTech, AI, HealthTech, travel, and SaaS across eight client markets, alongside hosting and producing more than 80 Arabic episodes about design and user experience through Figmawya.
54 words · 358 characters
Lines to quote
I overthink so you don't have to.
Site tagline Product stories worth hearing.
Press page headline Knowledge grows when it is shared.
Community
Images and files
HeadshotBlack-and-white portrait, square crop.PNG · 1568×1568 · 407 KB
Colour photoRelaxed outdoor portrait in colour.JPG · 1280×1280 · 80 KB
Pixel avatarColour pixel-art profile picture for social handles.JPG · 512×512 · 34 KB
LogoThe TheShaaer mark on near-black.PNG · 512×512 · 20 KB- CVTwo-page résumé.PDF · 194 KB
Arabic design, on air
Figmawya Podcast, from idea to microphone.
On air
80+Arabic design episodes
Figmawya turns complex product-design and UX ideas into practical, story-led lessons grounded in MENA work.
5
Original series
43
Episodes to watch
Now playingFigmawya FM
01 / 43
لا تجعلني أفكر #01 - جنب الأباچورة
Most watched on YouTube · updated September 2026
43Published writing
Ideas worth reading and returning to.
Arabic essays on design ethics, AI, reverse engineering, and the role of context in UX decisions, published on Figmawya and Medium and preserved here for direct reading.
Drag or scroll to explore the archive
01 / 06
- TheShaaer
لما المستخدم مبقاش هو اللي بيضغط: إيه هو الـAgentic Web Design؟
كيف يتغير تصميم المنتجات عندما يبدأ المستخدم من هدف، ويكمل الـAgent الرحلة عبر أدوات وحالات وموافقات واضحة.
- Figmawya
نحن في منتصف الفوضى: حالة المصمم 2026
قراءة في تقرير Figma عن الـAI والحِرفة وقرار المصمم داخل الـmessy middle.
- Figmawya
الهندسة العكسية في تجربة المستخدم: تعليم ولا تقليد؟
كيف نحلل قرارات المنتج بدل ما ننسخ واجهته، من الملاحظة إلى الفرضية.
- Figmawya
الحيل الخفية في التصميم: من Edge لـ Chrome
متى يكون الإقناع واضحًا، ومتى يبدأ التصميم في الضغط على قرار المستخدم؟
- Figmawya
تجربة المستخدم هي الناس مش التكنولوجيا
التكنولوجيا وسيلة؛ نجاح التجربة يبدأ من احتياج الناس وسلوكهم الحقيقي.
- Figmawya
«على حسب» الجملة الأشهر في عالم تجربة المستخدم
الـPatterns نقطة بداية، لكن السياق هو الذي يحدد القرار المناسب.
Timeline
From shipped screens to spoken stories.
Career milestones as listed on the CV: study, product work, and the podcast.
01
Cairo University
Starts B.Sc. Computer Science & AI, Information Systems.
02
Xtreme Digital Agency
Web Designer: 43+ responsive WordPress websites.
03
Independent designer
14+ EdTech, SaaS, and startup engagements, 0-to-1.
04
Tutoruu
Product Designer on an AI learning platform.
05
Figmawya Podcast
Starts hosting and producing: five series, 80+ episodes since.
06
Luftborn
UX/UI Designer turning client requirements into accessible, build-ready interfaces.
Community and volunteering
Knowledge grows when it is shared.
The work extends beyond products into Arabic knowledge production, designer mentoring, and practical workshops and talks that help the community make clearer design decisions.
Mentoring and workshops
Supporting emerging designers through mentoring and hands-on workshops with IEEE Cairo University.
UX talks
Sharing practical product lessons in community talks built around real decisions, constraints, and mistakes.
Identity references
Official professional profiles.
Every account here is mine. Link to any of them when you cite my work or need to verify who I am.
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